Notebook » Preconceptions
preconception
noun
preconceived idea/notion, presupposition, assumption, presumption, prejudgement, expectation, prepossession; prejudice, bias; Frenchparti pris.
Preconceptions were not useful when I drew this pattern a few years ago.
A lot of future planning is based on preconceptions which is based on habits from the past… stuff we know, feel unchallenged by and sadly, stuff we know will sell.